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What Is A Bleed?

A bleed is an area of your image that is outside the final cut of your printed piece. It is used to extend an image, color or line beyond the artwork edge, which enables us to trim the finished product without leaving a white line. For example, if you want your cover background to be entirely blue, you must bleed the blue color past the edge of the final size of your business card. This prevents a white line down one or more edges of your print, caused by very slight variations in trimming.